Wide World Water

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Worked independently as the primary UX researcher.
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Teamed up with three designers to integrate user-centric insights into the overall design process.
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Conducted thorough user testing throughout all stages of the project, from initial design concepts to the final product.
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Collected and analyzed user feedback, iteratively refining design elements to enhance the overall user experience.
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Contributed to the ongoing improvement of the project by adapting strategies based on user feedback and evolving project requirements.
My Role:
UX Researcher
Design for Social Good
Project Duration:
October-December 2023
Introduction
What is World Wide Water?
A platform that allows users to track their public water supply quality similar to the way we use the weather app (air quality monitoring), while including other features for understanding water quality and its effect on the public.
What is the Goal?
The goal of our design is to provide easy access to local water information about the area the user is currently located in. Whether that be their place of residence or a temporary location they are traveling too, it’s important to us that our users know if their water is safe to drink, and what they can do if it is not.
User Research
As the first step to design approach, we conducted user research to UNDERSTAND our users.


Interview Goals
Users:
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gauge and understand how users might use the app and
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in what contexts the app would be most useful to them.
Experts:
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to gain insights into the public perception of water quality
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understand the existing information dissemination channels,
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to acquire knowledge regarding challenges in promoting water quality awareness,
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understand user adoption behavior,
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to gain insights into the daily operations, challenges, and goals of the Ames Water Plant

Survey Goals
Items:
3 demographic questions, 7 Likert Scale items
Goals:
to assess users' travel frequency, eco-consciousness, awareness of local water quality, concerns regarding water quality, gauge interest in a smartphone app providing real-time information about local water sources and to identify potential scenarios benefiting from such an app.

Next Steps
With the results from the first round of user research, we started the Ideation process. This step included:
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User Personas
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User Stories
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User Journey Maps
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Problem Statements
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Big Picture Storyboards
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Close-up Storyboards
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User Flows
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Site Map
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Paper & Digital Wireframes
Lo-fi Usability Testing
By the end of the Ideation process, we had our lo-fi prototype and we wanted to test it with users.